Virtual and augmented reality transform 3D visualisation into a direct, physical, and memorable experience.
VR makes it possible to enter a life-size environment, move through it, and assess it intuitively. AR, on the other hand, overlays digital elements and 3D models onto the real world through smartphones, tablets, or headsets. Giottastudio develops tailored immersive experiences for design, sales, training, and events, selecting the most suitable technology for each context and audience.
When a project gains scale, depth, and presence, decisions become easier. Immersive experiences bridge the gap between imagination and reality.
Life-size exploration of interiors and exteriors for presentations, design reviews, and real estate marketing.
Digital models placed within real-world environments to showcase configurations, dimensions, and variations without the need for physical prototypes.
Interactive installations, demonstrations, and simulations for trade fairs, museums, technical training, and corporate communication.
We begin with the experience users should have, then build the technology, interactions, and visual quality around it.
We analyse the project, its audience, and the content to be highlighted. We define the environments, points of interest, and navigation experience.
We optimise the 3D model and develop materials, lighting, furnishings, and views to create a realistic perception of the space.
We optimise models, lighting, and performance while integrating interactive features and informative content into the environment.
We prepare the devices and access methods, test the experience, and provide support for its launch, event, or installation.
Technology disappears when the experience feels real.